Uber Eats goes riderless with new ‘Pick-Up’ option pilot
Uber Eats has added a pre-ordering option to its App in London and Paris. It’s part of a trial to determine whether picking up your own dinner will sit naturally with its existing model.
The trial is the company’s second as the concept has already been heavily tested in the US. In the trial users within the two cities are able to pick up their own orders from over 2,000 restaurants. Therefore, Uber now looks to tap into the business they believe sits between sitting-in and ordering a delivery. This is alongside supporting a restaurant industry fighting a raft of new challenges. Furthermore, Toussaint Wattinne, general manager of Uber Eats UK and Ireland, spoke ahead of the launch:
“We want to support the sustainable growth of the restaurant industry and make our local communities more economically vibrant places to do business” .
“That’s why we’re launching a new service to help bricks and mortar restaurants grow their business”. He added, “whilst providing users with a quick and convenient way to access food on-the-go … we look forward to receiving feedback from customers as we seek to optimise the service.”
This is just the latest development in what has been a dramatic period of change for the leisure and tourism sector. Perhaps now you are thinking about making a change to the way your hotel, bar or restaurant operates. If so, you need to make sure you have addressed all of the legal requirements.
This is where our specialist Leisure & Tourism team will help.
If you’d like to find out more please click here to organise a first free meeting with one of the team.